How to Get the Most from your Transactional Emails

Transactional emails are the everyday messages that are sent out to confirm orders, announce opt in confirmations and inform you of the date of a delivery. They are an integral part of an existing B2B or B2C relationship. They also can be a useful marketing tool, if used ...

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Why Should You Use Transactional Emails?

Instant communication with customers right after they interact with your company, higher delivery and open rates than any other email marketing campaigns, accessible real-time reporting to analyze results and improve further performance – these are a few of the most important ...

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What is a Transactional Email?

A transactional email is a one-to-one type of email sent to a person based on his or her behavior. It is sent to a person that has taken a certain action on a website or mobile application or hasn’t taken an action, or is a target of an action that has been taken by another ...

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